How Harry's Built a $400 Million Brand (Case Study)
$350 mln. in 6 Months — The Cost of the 2019 Gillette Advertising Fiasco? | by Georgi Georgiev | Medium
It has never been easier to launch a new brand | The Economist
U.S. sales growth of razor brands 2019 | Statista
The Data Behind Gillette's Ad Shows It Had the Biggest Impact With Women
P&G's Gillette promises guys no longer need to twist their faces while shaving - MarketWatch
Online Upstart Harry's Razor Jumps Into Gillette's Turf - WSJ
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Leading cartridge razor blade brands sales in the U.S. 2019 | Statista
The success of the Nike and Gillette ads, in six charts
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The Gillette Advertising Fiasco: Paying for Competitor's Brands Popularity? | by Georgi Georgiev | Medium
Razors: unit sales by brand 2019 | Statista
Procter & Gamble (PG) earnings Q2 2020
Razor Market Size, Share | Industry Trends Report, 2019-2025
Gillette, bleeding market share, cuts prices of razors | Business Standard News
P&G posts strong sales, takes $8 bln Gillette writedown | MarketScreener
Football focus wins over young consumers for Gillette | YouGov
The Data Behind Gillette's Ad Shows It Had the Biggest Impact With Women
The Core's Competence
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Gillette: The Best a Meme Can Get - Ordinary Times
The Data Behind Gillette's Ad Shows It Had the Biggest Impact With Women
$350 mln. in 6 Months — The Cost of the 2019 Gillette Advertising Fiasco? | by Georgi Georgiev | Medium
Gillette takes razor to prices as market share declines
Survey: Gillette's Ad Well Received by Consumers, Positions Its Brand As Socially Responsible
